Actor and creator of The Office Ricky Gervais is among the most outspoken, calling it a "Dog Torture Festival" on Twitter.
It's misleading to call Yulin a Dog Meat Festival. It should be called a Dog Torture Festival. Because that's what it is. #StopYuLin2015— Ricky Gervais (@rickygervais) June 21, 2015
An online campaign calling for the festival to be banned has gained more than 3.9 million signatures. People have also been speaking out against the festival on Twitter using #StopYuLin2015.
Other celebrities have also expressed their outrage.
Brazilian fashion model, Gisele Bündchen on Instagram, said: "It breaks my heart to see how much evil is out there, how can anyone torture and kill this loving and innocent creatures? Please sign this petition to stop this #YuLin2015. #StopYuLin2015 #stopanimaltorture #moreloveplease
MTV VJ Ruby Rose finds it "unbearable" and asked Twitter followers to sign the petition to stop the event.
https://t.co/tgKfNNnCY1 please sign this and retweet. This has to end. It is unbearable.— Ruby Rose (@RubyRose) June 17, 2015
Socialite and dog-lover, Paris Hilton, also urged for change. CNN. Residents and dog meat vendors say the animals are killed in a humane way, but activists say the animals are severely maltreated. Gervais, a long time animal lover and activist, is a supporter of The Humane Society of the United States/Humane Society International's Be Cruelty-Free campaign and in 2013 was named PETA's Person of the Year for his witty and relevant attention to animal rights. He remains outspoken in his efforts.
In fact, just a few days ago the Humane Society International saved a dog from a Yulin slaughterhouse and named it Ricky in his honor.